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  • Christina Massey

The 5 Resources I Use To Learn About Business

Let’s face it: when it comes to running a business, there is a lot to learn! Sometimes, the amount of systems, skills, and knowledge you have to consume can get overwhelming, so much so that you end up doing nothing at all! I know because I was there once . . .


For that reason, I wanted to write this blog and give you the top five ways I like to learn when it comes to my business. I’ve found that these five ways give me a holistic approach to business learning, keep me updated on the latest, and teach me the foundational principles that all business owners should know!


Podcasts


In my opinion, podcasts are one of the best ways to learn because you can literally listen to them anywhere. Just turn it on, and even if you’re not actively listening, your subconscious is STILL picking up on the information that’s being fed to you.


They are number one in my book because you can listen to them in the car, while you’re at the gym, or even passively while you’re doing the work that you need to do in your business.


There are so many amazing podcasts created by business owners that have achieved massive success. Most importantly, they give you tangible advice that you can then take back with you into your business to experience breakthrough and growth!


YouTube


For the more visual, YouTube another great way to get the information that you need. Since YouTube is an SEO platform and has been around for a long time, you’re sure to be able to find answers to the questions you’re looking for.


The thing I also like about YouTube over podcasts is that people use examples in YouTube videos that you can see, which makes learning how to implement what they’re talking about all the more easier than just hearing them say it.


The only drawback of YouTube is that if you watch videos like this, you have to be engaged. However, if you’re simply listening to gain information, you can put your phone in your pocket and listen to a YouTube video in the same way you’d listen to a podcast!


Blogs


I’m an avid reader, so you know that I love a good blog! Blogs, like YouTube videos, have been around forever, so you can bet that if you have a question, there’s a blog (or 50) that will answer it!


Blogs are great because they are very easy to skim through based on how they are written . . . as long as the person has written correctly. Take this blog for example . . . if you wanted to skim over this you could know within 15 seconds five ways for you to learn about business.


Blogs make it very easy to consume information and consume it quickly, whereas with podcasts and YouTube videos, they take much more of a time commitment on your part.


Free Resources


Have you ever come across a business owner that says something like, “Download my PDF about the X ways to grow your business online?” If so, then you know what a free resource is.


I love free resources that business owners provide because they are usually more in-depth than the typical social media content, and, if they write great emails, allows you get even more education through being on their email list.


Are all free resources good? No. In fact, a lot of them are not good at all. The key is finding people you respect online, have results, then opting into their free resources, because then you can be reasonably sure that the informaton they will provide will be helpful to you.


Paid Products


In my opinion, there’s no substitute for paid products. I believe paid products are the best way to learn for your business for two main reasons:


  • They are filled with the best and most up-to-date information to help you in whatever area you are looking to learn about

  • When you make a financial commitment to your education, you take it a lot more seriously than you do when you’re simply getting information for free


When you take your continuing education seriously, you get so much more out of it than if you read a blog or listen to a podcast, because you had to PAY for it. That is why I will always be such a big proponent of paid products.


Conclusion


Hopefully, my favorite ways to learn gave you some ideas on how you can continue to further your education and learn more about the industry your business is in. If you want to succeed in business long-term, then there is no better skill you can learn than becoming a consistent learner.


But I’d love to hear from you: what is your favorite way to learn? Let me know in the comments below!



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